BRAND DEVELOPMENT FOR HANGEROOM LEEDS
 
01-06
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Glenn and Stacey came to me after working closely with them on a very
successful previous project for another one of their boutiques in Leeds
called Ginger Ink. They appointed me to create a new brand identity and
develop the brand across various communication pieces such as internal
posters, advertising, clothing tags, business cards and the website.
Over the next few weeks a brand was created using a contemporary urban
style which would suit the target market perfectly. A photography
concept was also created which used urban street dancers in various
poses showing off the clothing to it's full potential.
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